Brand creation and landing page for Shockpay, a conceptual project
developed as part of an application to Fintoc, exploring the idea of transforming a fintech
into an energy drink.
The challenge was to develop the concept from scratch, creating the visual identity, packaging,
mockups, and
graphic language of the brand. I also built a small design system with tokens, components,
and assets to maintain visual consistency during development.
I designed the digital experience in Figma and subsequently implemented the landing page in Webflow,
developing a responsive experience that connected the brand concept with an attractive
and coherent digital proposal.